Inspirational insights
Blogs in the spotlight
- How do I buy the perfect diamond ring?
- Choosing the perfect wedding ring
- Buying an engagement ring: expert tips & tricks
- Which earrings are the right ones for you?
- How to choose the perfect diamond bracelet?
- How to choose a necklace for ladies?
- Take your time in choosing your watch
- What's the right jewellery for each occasion?
- Why buy diamond jewellery online?
- A guide to building up your jewellery collection
- What types of precious metals are there?
- What types of precious metals are there?
- Jewellery trends and innovations in 2020
- What sorts of diamond setting are there?
With renewed confidence in their economic standing, American consumers are expected to increase their spending on Valentine’s Day gifts. Luxury items are a highlight of this revival with total jewelry sales forecasted to spearhead the growth by rising 11.3 percent to $1.46 billion.
Most viewed diamond jewels
“Luxury spending is already on the rise, so it will come as no surprise that bracelets, earrings, necklaces and rings will be the go-to gift choice for many Americans,” said IBISWorld retail industry analyst Nikoleta Panteva.
Other large benefactors of the holiday are expected to be online retailers because the holiday falls on a Monday and people will be working. As the last November-December holiday has shown, more consumers than ever before prefer to buy gifts online. This trend is likely to be repeated on this Valentine’s Day, with orders placed for same-day delivery.
While greeting cards and candy are expected to grow 4.9 percent and 5.1 percent, respectively, the only category expected to outpace the growth in jewelry sales is flowers. IBISWorld forecasts flower orders to total $1.58 billion, a 16.8 percent growth.
The largest category according to IBISWorld is dining out, with Americans expected to spend $8.83 billion on food and drinks.
Fabienne Rauw
- BAUNAT Antwerp
- My Linkedin profile - Contact me