Part 1 - The emotional advantages

  • Uniqueness
  • Quality
  • Trust

When considering the purchase of an engagement ring, that unique, dream-come-true, timeless diamond ring that will make your fiancé scream of joy, have you considered purchasing a ring containing a diamond that would be considered an investment?

Today we are going to consider the Emotional advantages of buying an engagement ring with a diamond as an investment, we will then also consider the Financial advantages in the second part.


Engagement rings, the one topic that at some point in one’s life, always comes into a conversation, either directly with the love of your life, with the parents, with friends or directly with professional jewellers and designers.

But what does one want when looking for the perfect engagement ring? Uniqueness, indeed that is the most sought after design, a unique engagement ring that will blow your fiancé’s mind away.

When purchasing a ring with a diamond that could be considered an investment, the uniqueness rhymes with exclusive colour, clarity and carat weight.


Overall, when looking for that one-of-a-kind engagement ring that will provoke all of those emotions related to love such as joy, laughter, tears and screams of happiness, one needs a ring in a precious metal and craftmanship that will perfectly portray the investment diamond.

The quality of the craftmanship is crucial, as a diamond set in a poor design and quality, will not have the same results and lifelong aura as a diamond set in a beautifully crafted ring. This is also a condition for your engagement ring becoming a worthy investment over the long term.


Trust is another very important emotional component when looking at finding the perfect engagement ring. You need to be able to purchase from a reliable, recognised source, where the primary materials and diamonds are traceable, guaranteeing that the ring and diamonds you are purchasing are genuine, ethical and of the quality expected.

Buyers need the certainty that they are buying from a trustworthy, knowledgeable retailer, diamond dealer or jeweller that gives them honest advice and the quality they are expecting.

At BAUNAT our aim is to provide our customers with the most complete service possible, from in-depth knowledge of stones and jewellery, to the use of the best materials, sourcing directly the most beautiful diamonds as well as using the state-of-the-art craftmanship and designs.

Therefore, should you be looking for an amazing engagement ring with a diamond that could be considered an investment, we at BAUNAT have everything you are looking for and more.

Don’t miss out on Part 2 which will be dedicated to the financial advantages of buying an investment diamond!

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